Senckenberg Website Design Pitch | Natural History Museum
For the Senckenberg Natural History Museum pitch, I designed a modern digital interface focused on driving museum attendance. As UX/UI designer, I created engaging website concepts highlighting events, exhibits, and scientific discoveries through visually compelling components that spark visitor curiosity. My interface balanced educational content about animals and research with practical visit information, using intuitive navigation systems to appeal to both casual visitors and science enthusiasts while honoring the institution's 250-year heritage.
I developed a website concept to drive museum attendance through engaging digital experiences, and created an information architecture balancing scientific depth with visitor practicality. My design delivered contemporary interfaces connecting online content to physical exhibits, complemented by a wayfinding system that extended the digital experience into the physical space. My approach emphasized clear pathways to exhibitions and events, making the institution's knowledge accessible and enticing to potential visitors.
The design for the Senckenberg Museum demonstrated how strategic UX/UI could enhance visitor engagement and advance the institution's mission. The website interface created seamless pathways from online exploration to physical visits through intuitive navigation and compelling visual storytelling. My integrated approach connecting digital interfaces with the in-museum wayfinding system provided a cohesive visitor journey that made vast scientific collections more accessible to diverse audiences while driving increased attendance.
